Published by Motivational Steps
Can Networking Achieve Your Desired Result?
Networking exists in many different forms and ways. The word "Networking" scares many people, they feel they do not have people skills, or it may be too much work, or even that it takes away quality time when they should be working on their "real business".
Successful networking consists of being able to talk about your business, anywhere and everywhere - an elevator, a grocery store, informal situations of any kind, and of course the more rigid form of networking where you meet a group of people on a monthly or even weekly basis. Volunteer work is an excellent way to network.
Networking simply means you talk with others about your business and they may have an opportunity to pass on to you, or further down the line, they may remember your business and refer you to someone who needs your services.
As you get into the routine of networking on a regular basis you discover that you often meet people from past networking events, who remember you and introduce you to other people who may be beneficial to your business.
Obviously networking does not "pay off" or get results immediately, it is a gradual procession of events that lead to future possibilities. You may well be offered an opportunity that you know you cannot fulfill and you may wish to pass that opportunity on to a business you know can achieve the desired results. Months later this could be beneficial to you in any manner of ways that are useful to your business.
First impressions are always important. How you are remembered always impacts your business, passing on referrals leads to prospective business for you at a later date.
Networking is fun, you can make it fun, enjoy it, take the time away from the "real work" of your business and look on Networking as a means to an end, one that can be quite fruitful if you persevere.